Creating Business Proposals: How to Write Effectively.

Summary

Writing a good business proposal, whether for internal use such as proposing a new project, or for external use, such as winning a new client, are an important part of doing business in the 21st century. While it is true that a good proposal on its own won’t necessarily win you new business, a bad one can certainly lose you business and damage a company’s reputation.

Writing clearly and succinctly, with supporting facts that are expressed in ways the target audience will understand, will certainly help get the message across and help it get a more positive reception. Alongside that, you need to tell a cohesive story in an appropriate style, without exaggeration, repetition or hyperbole.

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Who should attend?

Anyone who has to write, approve or present business proposals, whether internally or externally to their company.

Likely job titles would be:

• Engineers, Scientists, Researchers and Technologists
• Project Engineers and technical specialists
• Sales Engineers/ Managers
• Managers and supervisors of technical staff.

How will I benefit?

After attending this webinar, you will:

• Know how to write proposals for an internal or external audience and what the differences are.
• Know the process required to write, or present, a good proposal.
• Have an outline structure for an effective proposal.

Key topics

• The differences between writing proposals for the Board or for the Client.
• The process of writing a proposal.
• Deciding what goes where – structure and format to have a clear message.

Meet our trainers

These trainers regularly teach Creating Business Proposals: How to Write Effectively..